AD-SERVER
TECHNOLOGY

Mars video has developed a unique proprietary cross platform video ad-server technology in order to take advantage of the full video advertising potential. Our self-developed ad serving solutions allow all agencies, advertisers, publishers and ad networks to effectively manage and improve all their ad-serving activities using real time analytics, granular reporting, performance driven optimization and precise targeting.

VIDEO
RTB

Mars.Video’s proprietary real-time bidding (RTB) system utilizes billions of video auctions, allowing advertisers to deliver their campaigns, maximize their results and reach the exact targeted audience, at the lowest possible cost. Mars.Video’s RTB is currently connected to every major SSP in the video industry. Our significant advantage lies in our unique yield algorithms and BI machine capabilitiesת that allow the most competitive rates in the video industry.

VIDEO PLAYER
TECHNOLOGY

Mars.Video’s monetization-driven video player is one of the fastest video player monetization tools, fully compatible with any IAB VAST-compliant ad server and supports all versions of VAST and VPAID tags. Mars.Video’s player allows you to choose between web, mobile & OTT, across all devices and browsers, designated for keeping track of your campaign’s statistics in real-time, providing users with one of the best viewing experiences.